Are you passionate about developing next-generation consumer brands and ready to shape the future of the FMCG industry? At VIVERE, we're looking for a passionate Brand Manager (f/m/x). Join our dynamic, international team in Hamburg and become a key player in our exciting journey.
Hamburg
About VIVERE
Founded in 2018, VIVERE is transforming the fast-moving consumer goods (FMCG) industry. Using AI to power our Platform model, we efficiently create and manage next-generation brands. Our integrated model combines marketing, design, R&D, production, supply chain management, sales, and technology. We have successfully launched 10 brands and 150 products in markets such as beauty, health, wellness, pet care, and home & garden. We sell through Amazon, direct-to-consumer (DtC) channels, and retail. We co-develop brands with creators and communities such as Zumba and help other brands develop high-quality products through our B2B services. We are a team of 60 consumer experts based in Hamburg, where our production facility is also located. VIVERE is becoming a key player in Europe, the United States, and the Middle East.
Über das Unternehmen
Tasks
Your Role and Responsibilities:
Analyze category and consumer insights using our proprietary Emmy AI tools.
Translate insights into product concepts and creative communication activities.
Lead product development by working with R&D, compliance, and production teams.
Collaborate with Sales teams (Amazon, DtC, retail, B2B) to create brand impact.
Own and execute the brand's marketing calendar with our channel partners.
Work with creators and strategic partners to drive consumer engagement.
Manage brand performance within our KPI and ROI framework.
Requirements
Your Profile
Master’s or Bachelor’s degree in Marketing with strong academic performance.
At least 2-3 years of relevant experience in the consumer goods industry.
Strong analytical and conceptual thinking with deep problem-solving capabilities.
Intrinsic drive to take initiative and collaboratively lead efforts across departments.
Focus on achieving financial impact and continuous optimization of your brands.
Passion for developing outstanding product concepts to meet consumer needs.
Strong commitment to increasing consumer engagement across various channels.
Benefits
Why VIVERE?
Learn next-generation brand building using the latest AI technologies.
Work in core consumer categories across various channels and geographies.
Experience your brands and products from idea to production and sales.
Learn from experienced consumer experts from Ex-Reckitt, P&G, and McKinsey.
Opportunity to create financial impact and achieve rapid professional development.
Work in a consumer start-up with high growth potential and a solid financial base.Enjoy start-up vibes with rooftop parties, free Urban Sports Club membership, Deutschland ticket, hybrid work policy, and more.
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Vollzeit
VIVERE
2018 mit dem Anspruch gegründet, die Konsumgüterindustrie zu revolutionieren. Wir bauen gute Produkte und Marken, die die Menschheit braucht, datenbasiert und in Rekordzeit. Mehr als 10 Marken und 300 Produkte haben wir bereits in 16 Märkten eingeführt, für Lifestyle, Beauty, Wellness, Haustier- und Gartenpflege. VIVERE arbeitet komplett vertikal – mit 100 Mitarbeitenden und internen Teams für Forschung und Entwicklung, für Lieferketten und Produktion, für Marketing, Design und digitalen Vertrieb. Wir verkaufen über Amazon, unseren eigenen E-Commerce und Drittanbieter. VIVERE dient auch als End-to-End-Inkubator für bekannte Künstler und Influencer, die eigene Marken aufbauen möchten.
VIVERE
founded in 2018 with the vision to disrupt the consumer goods industry. We build products and brands people need, data-driven and in record-breaking time. We have launched more than 10 brands and 300 products in 16 markets across several categories including lifestyle, beauty, wellness, pet, and garden care. VIVERE operates a vertically integrated setup with 100 employees and in-house teams for research and development, marketing, design, production, supply chain, and digital sales functions. We sell through Amazon, our own e-commerce, and 3rd-party retailers. VIVERE also serves as an end-to-end incubator for well-known artists and influencers who want to build their own brands.
Videos
Welcome to VIVERE - Roland
CEO
Erfahrungsberichte
Silvia Ghirotti
Category Manager
„Es ist schon irre, mit einer so kleinen Produktion, so etwas Tolles aufzubauen. Und jeder hat die Chance, sich einzubringen.“
Silvia Ghirotti
Category Manager
„It is really crazy to build so amazing things with such a small production site. And everyone has the chance to participate.“
